Alan Charlesworth is a senior lecturer in marketing and e-marketing at a UK university and has been involved in e-commerce in either practical, training, research or academic roles since 1996. His own web site can be found on: Alan Charlesworth . eu, including a full profile. He is the author of five books : Key Concepts in e–Commerce, Internet Marketing - a Practical Approach, Digital Revolution, a glossary of Internet Marketing terms, phrases and concepts, choosing the right domain name and co–author of another, Online Marketing - a Customer-Led Approach.
© Alan Charlesworth